Segmentation

SegmentationSegmentation is a strategic tool for understanding and targe... Leggi is a strategic tool for understanding and targetingTargeting is the creation of audience segments for the deliv... Leggi audiences. It applies an analytical process to categorize customers into mutually exclusive and collectively exhaustive segments that can then be prioritized according to strategic goals. The four most common SegmentationSegmentation is a strategic tool for understanding and targe... Leggi approaches include demographic (firmographic for B2B), needs-based, behavioral and value-based SegmentationSegmentation is a strategic tool for understanding and targe... Leggi.